Next Door Tech Content Track
Content Creation
Foundation to Professional
A 12-week self-paced programme that takes you from your first phone-filmed short video to running paid content campaigns for real businesses — short lessons, hands-on labs and a capstone project at every level.
- Duration
- 12 weeks / self-paced
- Focus
- Short-form + brand content
- Modules
- 15
- Capstones
- 5 projects
Progressive learning path
Five skill levels. Each level ends with a capstone you can put in front of a client.
- 1
Foundation
Weeks 1–30/4Platforms, storytelling, phone-first filming and your first edits.
M01What Is Content CreationWeek 1M02Storytelling & HooksWeek 1M03Phone-First ProductionWeek 2M04Editing FundamentalsWeek 3Capstone — Three Short-Form Videos
Produce and post three short-form videos on one platform — each with a deliberate hook, a clear story beat and captions burned in.
- 2
Beginner
Weeks 4–50/3Brand voice, content pillars, photography and platform strategy.
Capstone — Two-Week Content Calendar
Build a two-week content calendar with defined pillars, formats, posting cadence and a platform strategy you can actually execute.
- 3
Intermediate
Weeks 6–80/3Canva graphics, social copywriting and community management.
Capstone — One-Week Content Campaign
Run a one-week themed campaign across at least one platform, tracking engagement daily and writing up what worked and why.
- 4
Advanced
Weeks 9–100/2Analytics, growth decisions and your first money from content.
Capstone — Media Kit + Growth Report
Build a personal media kit and a growth report using real numbers from content you posted during the programme.
- 5
Professional
Weeks 11–120/3Client work, production teams and a full campaign launch.
M13Working with Clients & BrandsWeek 11M14Building a Content TeamWeek 11M15Final Project — Launch a CampaignWeek 12Capstone — Full Client Campaign
Plan, produce and launch a full content campaign for a real or simulated business, then present the results like a professional creator would to a client.